Get to the top of Google Search with a Pay Per Click (PPC) campaign. Our Google and Microsoft certified PPC specialist will develop a custom keyword strategy that delivers results to your dealership.
Pay Per Click (PPC) or keyword advertising has been shown to provide incremental leads to organic search, and is a great way to rank for competitive terms that you cannot rank for organically in search engines.
Keyword advertising with Google paid search is an essential part of your car dealership's Search Engine Marketing (SEM) campaign, and is a great way to get an edge in the online automotive industry. Our SEM management service makes starting, maintaining and monitoring your online marketing campaign easy.
Our Google keyword advertising campaigns are customized to your dealership or dealer group and start with a thorough analysis through Google analytics & Adwords tools to find what keywords lead customers to your website.
On every ad, we set up A/B testing with Adwords for conversion rate optimization (CRO) so we can create the highest-converting PPC/pay per click ads. We set up multiple tests on each ad, and then we test them again.
Your Account Manager will call you every month with pay per click reporting to summarize the success of your campaign. We also provide automated PPC reports and Adwords reports to show what keywords and searches are driving customers to your site.
Your Account Manager will optimize your website to provide the highest quality scores for your ads which will in turn increase conversions to your website.
Why Paid Ads through Google AdWords?
The red areas shown in the triangle reconfirm the importance of a number one paid search result in car dealer website ranking. Studies show that when looking at content human's eyes start at the top of the page and move horizontally first, and then travel vertically along the left side of the results page.
If your listing isn't located in the search engine's "Golden Triangle" then your chances of being seen by search engine users is severely reduced.